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PropertyRadar
PropertyRadar
Ballpoint Marketing
Ballpoint Marketing
Description
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Ballpoint Marketing provides custom direct mail campaigns including postcards and greeting letters engineered specifically for real estate investors, agents, and home service companies. The company uses handwritten-style design, high-quality paper, and targeted messaging to increase response rates and ROI. Operators can order single campaigns or set up automated monthly sequences with themes like Americana and Comic styles. Ballpoint serves wholesalers, cash buyers, and fix-and-flip operators looking to generate motivated seller leads through proven direct mail strategies.
Category
Lead generation
Lead generation
Operator score
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Tagline
Search 160M+ properties with 300+ criteria, build targeted owner lists, and automate outreach across mail, email, phone, and SMS.
Handwritten direct mail postcards and letters designed to stand out and drive deal flow for real estate investors.
Feature 1
AI-powered property search across 160M+ properties using 300+ criteria including distress signals, life events, equity, mortgage details, and owner demographics.
Handwritten-Style Postcards with Pattern-Interruption Design
Feature 2
Integrated multi-channel marketing automation: email campaigns, direct mail (next-day, no minimums), SMS, phone dialer, and online ads—all triggered from one platform.
Automated Monthly Sequences with 20% Volume Discount
Feature 3
Pre-built investment 'Plays' for preforeclosures, probate, absentee owners, tax delinquent, vacant, and other scenarios; includes transaction history, comps, investment analysis, and skip-traced owner contact.
Industry-Specific Themes (Americana, Comic) with Pre-Tested Copy
Pricing model
Monthly subscription with optional annual discount (~20% savings). Pay-as-you-go add-ons for phone numbers, emails, exports, direct mail, SMS, and phone dialer minutes.
Per-piece pricing with monthly sequence discounts
Starting price
$119/month (Solo); $99/month billed annually
$0.68 per postcard, $0.85 per greeting letter
Free trial
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Integrations
1 integration (Solo plan), 3 (Team), 10 (Business), plus API access.
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